How Ad Society is Embracing Facebook’s New Profile
By Jocelyne Sanchez | Technology Director
Facebook has quite the reputation for changing its features, often out of nowhere, and even more often at the displeasure of its 500 million something users. While a new profile design was introduced over a month ago, making the switch had been left optional up until last week. Whether you love it or hate it, the new profile is [temporarily] here to stay. A look at our spring 2011 recruitment campaign shows how Ad Society is making the most of the new profile.
You know that strange strip of photos just above the new, less user-friendly status/wall/link posting form? Well, apparently it can be more than an awkward display of your latest tagged photos. People have been transforming their new profiles into whimsical scenes and photographic greetings. The rectangular space can also be used as a clever way to share messages, work, and ideas with your friends or fans.
Some of my fellow directors decided to try this new feature to promote Ad Society. After a little bit of uploading and a lot of tagging, our Facebook profiles have become social bulletin boards, announcing the details of our first spring meeting.
Many of us have even changed our profiles pictures to match, and show off our awesome recruitment theme: The Ad Society Road to Success (Stop by Weimer to see our road signs!). We are hoping to create just the right amount of Facebook buzz to get returning and potential Ad Soc members as excited for the new semester as we are.
I’m interested to see how my friends, other organizations, and possibly brands will utilize this new feature. Check out these Mashable posts to see some really great manipulations of the Facebook photo bar.
See you at our first meeting: 1.19.11 @6:30 pm in McCarty A G168!